Distinguished Image Clothiers (originally KWB Clothiers) was looking to re-brand their company. Brandwise assisted on the name change and then developed their new logo and corporate identity.
Due to the industry that Distinguished Image is in, (providing high-end suits, business-casual outfits) and the fact that they usually deal with busy executives, they needed to upgrade their original name and identity to become more competitive and easily remembered.
The clothing they offer is high-quality and looks very sharp. Their identity now looks much more clean, professional and makes the same offer their products do.