March 2011

The #1 marketing tool is your blog. In order to compete today you need to embrace the fact that you are now a publisher of remarkable content about your industry.

Challenge:
Floor Partners has been in business for several years, but was looking to grow their business larger than they have in the past. After talking to Brandwise they realized working on a logo would be part of the ongoing marketing work and a big part of laying the foundation for the future. The number one thing we tried to overcome was brand inconsistency.