November 2010

Here is another great infographic I ran across this morning (on Mashable) and I thought you might like to review it. So often we hear B2B companies fearful of social media, but as it turns out more B2B companies are using social media than B2C companies. It seems however B2B are less active or at least not using these tools on a daily basis as some of the B2C companies. The more you use it and the more you engage your audience, the better off you will be, no matter B2B or B2C. Check out these stats and start getting active on the social media sites!

I ran across this infographic on Evan Charmichael’s blog called the Entrepreneur Blog. I would recommend checking it out, Evan has some great info on his blog. I found this infographic interesting and thought you might like to view it as well.

If you are new to QR Codes, now is the time to start learning about them. They will be a big part of your life in the future if you are a marketing company, marketing person or retailer. If you have a smart phone, but have never heard of or tried a QR Code, give this one a try. Just download this app: Neo Reader iphone app and then scan (take a picture of) the above bar code and see what happens.

You might be surprised but you will certainly understand why Brandwise “Like’s” QR Codes.

QR Codes are going to be a tool to help make it easier to communicate and make offers to customers or prospects. Think about this in the future — you may go to a store, pick up a product, scan the QR Code and then get an offer or discount for becoming a Facebook fan, Twitter follower or signing up for the company’s newsletter.

All we can say is… all this new technology is pretty amazing and makes it so much easier to connect and engage with your customers or prospects. Marketing is changing and it is good for both the buyer and the seller. Who knows where things will be in just 1-2 years. Things are changing so quickly these days. It sure is a fun ride.

I love my iphone and the amount of apps available are endless and amazing. But what are the ones we find most useful? Well here is our list:

For all of you regular members and new members of our Hubspot User Group, I wanted to formally apologize for wasting your time on Wednesday. As we are growing the group and adding new technologies to support this growth we are having a few growing pains. I take full responsibility for this week’s screw up since I sent out the wrong login information at the last minute. We have rescheduled the meeting for Thursday the 11th at 12:00 EST. We hope the new members will bear with us and give us another try to make things right. If you do, I know this next meeting is going to be worth your effort. Rick and I have put together a very interesting presentation that I think any company with find value in.

We are happy to announce we have recently hit 1000 followers on twitter. We want to thank everyone who has been following us for some time now and all the new comers as well. For those of you not yet following us, please connect and start following us at @Brandwise. This has taken us almost two years of building and regular sharing of our marketing and branding info and other great resources related to business, marketing, branding and graphic design. The funny thing is we also just crossed the 1000 tweet mark recently. It would be an interesting study to see how closely related the number of tweets to the number of followers is. Of course this would be for natural building of followers, not some software going out and finding us followers. Hopefully these are qualified and interested followers for the most part.