Marketing is a much needed part of every business and should not be looked at as an expense to stay away from or incur as little as possible. So with this article, we will discuss the top 7 reasons marketing fails.
7 reasons why marketing fails. Read More »
Direct mail is great way to promote your company to a targeted demographic audience. This means instead of advertising in a medium that may have your target audience and several other audiences seeing your ad, you a trying to create a more targeted list that fits within your niche only. So not that you understand the benefits of direct mail how do you use it most effectively? Try our Direct Mail ROI Calculator to help you understand what it might take to break even and also start to profit with your Direct Mail (DM).
Rate of return direct mail calculator – free ROI tool. Read More »
This article is continued from yesterday’s post. Enjoy!
How can we afford consistent marketing for our small business? Part 2 Read More »
Every business should be marketing their company on a regular basis. I know many of you may be thinking, “Well of course this marketing guy thinks this, this makes him rich”. Ok, so to some extent you are correct, this is how Brandwise makes our money. However, keep in mind if at the end of the day you do not feel like your marketing dollars were well spent… will you continue to pay us? It isn’t likely.
How can we afford consistent marketing for our small business? Part 1 Read More »
In this series of blog posts we started with a basic marketing definition, then we moved on to demographics and what they mean to marketing. We are going to close this series with psychographics.
What are marketing psychographics? Read More »
In our last blog post, Basic marketing definition and overview, we talked about the basic definition of “Marketing”, and we mentioned “Demographics” & “Psychographics“. We’d now like to give a little more details on demographics.
What are marketing demographics? Read More »
Challenge:
The Tuscan Village is a community developed in Glen Rose, TX. All the homes have a Tuscan flavor to the building design. The community developer was looking for a way to brand this community. The goal was to keep a Tuscan and old world feel to everything designed.
Solution:
To keep the old world feel, Brandwise used a color pallete that was similar to the actual buildings, but also something that tied in with a Tuscan flavor. We added the scripty design elements to add a touch of class that picks up on the quality of the homes and the community.
Tuscan Village logo for a real estate development. Read More »
Challenge:
The Dead 50’s are a rock band that was looking for an iconic character to represent the band. They wanted to also use this character to be used as a logo on CD’s, T-shirts, Stickers, Posters and other promotional materials.
The Dead 50’s band logo design. Read More »
