Dale Berkebile

Internet branding adds exclusivity & expense with Branded Domains!

Want to join the exclusive club of super brands? Then get a Branded Domain Name Today!

That’s right branded domain names! Now your probably wondering what does this mean… “branded domain names?” or isn’t our current domain name a “branded domain name?”. For some I would say yes and for others I’d say no. If you got to the name game late or bought your domain name unstrategically, your brand name may not be in your domain name. Obviously if you are reading this article on our site, you probably know the getBrandwise.com domain. On one hand this is a branded .com domain name, but not nearly as branded as the new branded domain names that were announced on Monday of this week.

Internet branding adds exclusivity & expense with Branded Domains! Read More »

Attorney Advertising: Fullpage ad design for Serve Legal Process.

Fullpage Advertisement Design for Attorney by Brandwise

Serve Legal Process needed to produce and ad design for a trade publication. High-Tech Communications Consulting, working with Serve, requested Brandwise help them out. This was a quick turn ad design, but we were able to deliver a quality ad within 24 hrs. We do not recommend performing advertising design in this time-frame, but sometime we get in a crunch.

Attorney Advertising: Fullpage ad design for Serve Legal Process. Read More »

What is an integrated marketing strategy?

What is an integrated marketing strategy?

integrated vs segregated marketing strategy - image

It is important to understand what an Integrated Marketing Strategy is before you get started with one. As you review the image above you will see the word “Integrated” is a well structured and organized word that is easy to read and understand. Each letter is integrated with the other to create the better good of all and make the word legible. On the other-hand you can see the word “segregated” is a mix-match of many fonts, colors, sizes, baselines. If you were even able to read the word or if your eye completely ignored this mess as a word, this is a good example of the difference between and integrated marketing approach and a segregated approach. If the message is unorganized, unstructured and unplanned, then it becomes overlooked and unread or uncommunicated.

What is an integrated marketing strategy? Read More »