You know the old adage “If you don’t know where you’re going… Any road will get you there.” There are many businesses who follow this philosophy in everything they do. They may be experts at one thing and start a business but never plan what they want the future to look like.
If you don’t know where you’re going… Read More »
QR Codes are a new way to scan bar codes and send data. Typically marketing people are using it for useless concepts like sending people to your website. In order to change the QR Code from a fad into something that is truly useful and helps people live a better life we must find more uses like this.
Wow! Look how QR codes could change the world! Smart Marketing! Read More »
I have been talking to a lot of people over the last few weeks, who have gone through same level of sales training. I find it interesting everyone’s different perspectives on their training. I had one person tell me their training wasn’t good for service firms meaning that the techniques they were learning were better for the retail type businesses. I too have gone through similar training and although my training was more in depth and a larger program, it was based on the same theory. That being said, my firm is a service business and we have succeeded with this program.
Does second guessing sales training hinder your success? Read More »
I have worked with hundreds of Hubspot customers over the years and I see all walks of life and business sizes. Although I think Hubspot is great, it isn’t the answer to big success. That is unless you use it effectively. I have seen companies big and small fail on hubspot. I have also seen many companies flounder and muddle around for years in mediocrity. I have even seen hubspot partners that could barely use the software and they are supposed to be experts.
Your Hubspot website is working… Now What? Read More »
Small business owners are funny. I know because I am one. Sometimes we are successful in spite of ourselves. Other times we pay dearly because of our shortcomings. If you are a CEO of a small business or just a small business owner, you have probably dreamed big dreams. We all have.
What is it costing you to reinvent the wheel? Read More »
If you have been hearing the rumblings of this thing called Smarketing now is the time to look in to the new class we are offering. I have a feeling 2012 is the year Smarketing is going to blow the doors off. I have seen many mainstream magazines already promoting this concept although maybe under other names. I have seen these articles in CRM, Sales and everyday Business magazines. You may have read our article titled Is your business development team playing football or soccer? talking about the difference between Football and Soccer and how this ties in with sales and marketing.
Smarketing: What’s in store for 2012 sales and marketing alignment? Read More »