It is funny how easy it is to slide in to Christmas Mode. You know when we start planning events with family and friends. It is especially bad for me because I have a close friend, my own, my father's, my mother-in-law's and my nephew's birthday all within a 3 week period over the Christmas season. So I can relate with loosing your mind and wanting to be festive with friends and family.
Branding Tips to Increase Sales
Every year the holidays are being pushed earlier and earlier. Does that mean you are going to quit trying to land new business just because the marketing machine which is built for retail starts promoting Christmas in July?
When working on sales I find that I am always looking for ways to improve and try to make changes to challenge myself. If you are in sales, you too have probably set goals to try to challenge yourself or maybe even compete with your sales team.
Early on, I thought all you had to do was market like crazy and you would build a huge business. What I didn't take into account was if your sales team sucks, you are unable to really grow your business to the levels you could/should be at.
continued from yesterday's YOU SUCK AT SALES if... Part 1 article.