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Branding Tips to Increase Sales

Do we still need physical business cards in a digital age?

Posted by Dale Berkebile on Sun, May 20, 2012

Being tech-savvy is great, but at the cost of losing business is not a good solution. On Friday I was at a networking event. I have been out of the face-to-face game for a while so it was fun to see how things have change since I quit networking in person. Not too much has changed in the grand scheme of things at least at this event. I thought the new digital world would have changed things, but it seemed very little.

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Tags: QR Code, Personal Branding, Business Card Design

Wow! Look how QR codes could change the world! Smart Marketing!

Posted by Dale Berkebile on Sat, Jan 07, 2012

QR Codes are a new way to scan bar codes and send data. Typically marketing people are using it for useless concepts like sending people to your website. In order to change the QR Code from a fad into something that is truly useful and helps people live a better life we must find more uses like this.

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Tags: QR Code

Massage Therapist really using Marketing QR Codes to help clients

Posted by Dale Berkebile on Thu, Feb 24, 2011

I have a friend who owns a massage business and has been working on using a lot of the inbound marketing tools we talk about all the time. Jamie has really stepped things up and learned how to do a lot of this herself and I have been quite impressed with her latest marketing and customer service tool, the QR Code.

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Tags: QR Code, Customer Centric

QR Codes put to good use and very helpful for clients!

Posted by Dale Berkebile on Thu, Jan 06, 2011

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Tags: QR Code

Brandwise "Likes" QR Codes and you should too!

Posted by Dale Berkebile on Wed, Nov 10, 2010

If you are new to QR Codes, now is the time to start learning about them. They will be a big part of your life in the future if you are a marketing company, marketing person or retailer. If you have a smart phone, but have never heard of or tried a QR Code, give this one a try. Just download this app: Neo Reader iphone app and then scan (take a picture of) the above bar code and see what happens.

You might be surprised but you will certainly understand why Brandwise "Like's" QR Codes.

QR Codes are going to be a tool to help make it easier to communicate and make offers to customers or prospects. Think about this in the future -- you may go to a store, pick up a product, scan the QR Code and then get an offer or discount for becoming a Facebook fan, Twitter follower or signing up for the company's newsletter.

All we can say is… all this new technology is pretty amazing and makes it so much easier to connect and engage with your customers or prospects. Marketing is changing and it is good for both the buyer and the seller. Who knows where things will be in just 1-2 years. Things are changing so quickly these days. It sure is a fun ride.
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Tags: Brandwise, Announcements, QR Code, Facebook

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