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Branding Tips to Increase Sales

Even Postcard Marketing needs a strategic approach.

Posted by Dale Berkebile on Mon, Aug 03, 2009

When it comes to direct mail, a lot of people think of postcards as the quick down-and-dirty starting point. Using postcards can be a great way to build brand awareness and start to generate leads. However, this can not be looked at lightly and just slap a photo, quick copy and then stamped and mailed off. In order to see success you really need to put the time in and develop a strategy behind your campaign.

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Tags: Direct Mail, Marketing, Increased Sales, Lead Generation, Postcards

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