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Branding Tips to Increase Sales

Top 9 Brandwise Blog Articles/tools related to Sales & Marketing

Posted by Dale Berkebile on Fri, Nov 16, 2012

This is a story of growth / success and the Top 9 Brandwise Marketing and Sales articles.

Use this info to help you find the right sales and marketing people and tools.

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Tags: Inbound Marketing, Marketing, Announcements, Sales

Timing is everything when it comes to sales & marketing. Right?

Posted by Dale Berkebile on Sun, Nov 11, 2012

How many times have you been on a sales call and you get the ol' "The Timing Isn't Right" put off?

Today I read a great article by Pete Caputa titled "The Timing Isn't Right." If you are involved with sales, a business owner or head of a marketing team (especially online marketing), you will want to read this article. Pete talks about many things related to a website redesign and the timing of it, sales, online marketing strategy and the like in this article. If you have been kicking around a site redesign, you may think again after reading this article. Of course you may continue down the redesign path, but if you do and you apply the items discussed you will be much more successful with the redesign.

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Tags: Marketing, Sales

Business Definition: Fortune 100, 500… and a great branding strategy!

Posted by Dale Berkebile on Mon, Aug 27, 2012

Here's a breakdown / definition of what it means to be a Fortune 100, 500 or 1000 Company and how it ties in to branding genius.

Being a small business I hear the term Fortune 500 being thrown around all the time. As a matter of fact, I read an interesting article this morning by Rick Roberge titled: Are you a Sales Fraud? The article points out how one person could be out of their league trying to jump to a Fortune 100 sales strategy from a $10 million average client revenue position.

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Tags: Marketing, Branding

Is BrandExpand the answer to all of marketing's problems?

Posted by Dale Berkebile on Fri, Aug 24, 2012

BrandExpand is a marketing methodology created to help people that are frustrated with marketing that is not working.

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Tags: Marketing, Sales, Business Development

Sales are down so get marketing! Right?

Posted by Dale Berkebile on Tue, Jul 24, 2012

There's no doubt that if marketing were done perfectly, selling would be unnecessary.

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Tags: Marketing, Sales

Self doubt and how it hinders your brand.

Posted by Dale Berkebile on Fri, Jun 29, 2012

Although we all have bad days it's important to not let this become who or what you are.

Over the last two days I have talked to two people who were talking about how bad a certain area of life is. They were down in the dumps about something. I know both of these people are really smart and talented people, but they just couldn't get out of their own way.

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Tags: Inbound Marketing, Marketing

Why sales skills are more important than the latest marketing craze!

Posted by Dale Berkebile on Wed, Jun 27, 2012

photo by whitakerc1985

All the marketing in the world will not close deals!

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Tags: Marketing, Sales

How to define who your best target customer is - sales & marketing

Posted by Dale Berkebile on Thu, May 10, 2012

When it comes to sales and marketing, it is very important to know who you are going after, speaking and selling to. Why is it then that many companies struggle in this area? What are the main things you should be using to help define your customer?

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Tags: Marketing, Sales, Customer Centric

Marketing/Sales Issue - educated, certified or self-proclaimed experts

Posted by Dale Berkebile on Wed, Apr 18, 2012

Could it be that marketing and sales biggest problem is that it really doesn't take anything to become a marketer or sales person. Granted many marketers can go to school for marketing and get and MBA, but there are also many people who are not trained. Just a self-proclaimed "Marketing Expert" or a self-proclaimed "Sales Expert", that's all it takes. In sales case, there really isn't a college or university offering sales training or diplomas.

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Tags: Marketing, Sales

Why some companies never make it big - mindset!

Posted by Dale Berkebile on Fri, Apr 13, 2012

Today I was checking out linkedin and I connected with someone who requested a connection. Linkedin dropped me into the people you might know section so I started looking for any quick connections I should have. I saw a designer I used to run into about 9 years ago when I was new to Fort Worth and networking like crazy to drum up new business.

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Tags: Marketing, Sales, Branding

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