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Branding Tips to Increase Sales

Why static digital brochure web sites are dead!

Posted by Dale Berkebile on Fri, Jul 31, 2009

The web industry is an interesting business. Over the last 13 years I have been in this business a lot has changed. Early on, I was a leader in the industry and current with all the latest technologies. Then I started Brandwise and since I run the company have been unable to stay current and be at the bleeding edge of web technology.

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Tags: Landing Pages, Lead Generation, Web Design & Development, Web Design, Brand Building, Web 2.0, Social Media, Social Networking, Blogs, Increased Sales

7 reasons why marketing fails.

Posted by Dale Berkebile on Tue, Jul 07, 2009

Marketing is a much needed part of every business and should not be looked at as an expense to stay away from or incur as little as possible. So with this article, we will discuss the top 7 reasons marketing fails.

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Tags: Brand Building, Marketing

Marketing Strategy - using a SWOT Analysis

Posted by Dale Berkebile on Thu, May 28, 2009

When a company decides to start marketing, they first need to ask themselves a few questions. The key is to understand where they are right now. One of the ways to do this is to do a SWOT Analysis. For those of you unfamiliar with the SWOT Analysis process here are a few tips.

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Tags: Brand Building, Positioning, Marketing, SWOT

Branding and Customer Purchases - Sales Funnel

Posted by Dale Berkebile on Fri, May 22, 2009

Every business should understand the sales cycle of their company. Every industry may be a little bit different, but the basic sales cycle should be the same. The goal of all marketing should be to generate quality leads and then move those leads into converted customers. So here are the 5 phases that enhance sales and create a stronger brand.

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Tags: Brand Building, Creating Brands, Brand Development, Sales

Technorati Blog Listing - connecting to the blogosphere

Posted by Dale Berkebile on Wed, May 20, 2009

Brandwise is new to advanced blogging, but now that we have our new blog connected to our web site we are trying to create a strong resource for our viewers. We are also trying to get the word out about our new blog via our Technorati Brandwise Profile.

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Tags: Brand Building, Announcements, Blogging, Blogs, Blogosphere

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