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Branding Tips to Increase Sales

The Power of Keywords: Zero to 2000+ organic visits in 7 months

Posted by Dale Berkebile on Fri, May 17, 2013

I'm not a big SEO Freak…

As a matter of fact I often disregard SEO to areas I consider more relevant… creating remarkable content. Sometimes the right articles hit on hot keywords and things just blow up. It is important to understand your audience though and what they want or are searching for. Sometimes this can be done strategically and sometime is is a nice happenstance.

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Tags: Inbound Marketing, Blogging, SEO, Organic Search, Case Studies

Can the power of compound interest be applied to marketing?

Posted by Dale Berkebile on Wed, Feb 06, 2013

The power of compound interest is great in theory, but… why do so few people use it to their advantage?

Is it because we always tend to be looking for the quick fix, the big windfall, the silver bullet? Or is it just because we are all too lazy and or impatient to do the little things that it takes to create the compounding effect? I've read a book called The Slight Edge. In this book they talk about how the small items are easy to do, but they also are just as easy to not do. I think this is the case for both money, marketing and sales. People struggle everyday with the small things and so we miss big wins. Because we do not commit to getting the ongoing small things done every day, every week, every month, every year we do not become the millionaire or a marketing thought leader or the sales rainmaker.

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Tags: Marketing, Blogging, Branding

Kudos to CopyBlogger for cracking the quality blogging code!

Posted by Dale Berkebile on Tue, May 22, 2012

This morning I read a great article by CopyBlogger. Although CopyBlogger is a wordpress company their content is excellent none-the-less. This article was entitled: A Simple Plan for Writing One Powerful Piece of Online Content per Week. If you haven't read it yet and you blog, you gotta read it right after you finish this article and make your comments below, Ha!

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Tags: Blogging, Content Marketing

Great infographic on when to publish blog articles & why!

Posted by Dale Berkebile on Sun, Dec 11, 2011

Strategic blogging is an interesting science. If you have ever seen any of Dan Zarrella's work or webinars, you know he is a genius at this stuff. Is it important to be this strategic? Maybe not, but is it helpful if you want to beat out your competition? You bet!

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Tags: Blogging, Strategic Planning, Blogs

What is a blog? How does it work and why should I care?

Posted by Dale Berkebile on Sat, Oct 29, 2011

The other day we added a blog post on what is RSS. As I was thinking about this, I thought it might be wise to share an article/video on what is a blog. If you are a business looking to market your company and looking for ways to do it in a cost effective manner, blogs are the way to go.

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Tags: Blogging, Blogs

What is the #1 marketing tool for effective branding today?

Posted by Dale Berkebile on Sat, Mar 26, 2011

The #1 marketing tool is your blog. In order to compete today you need to embrace the fact that you are now a publisher of remarkable content about your industry.

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Tags: Blogging, Branding, Marketing Strategy

Fear of the blog comment vs. daring readers to post anything!

Posted by Dale Berkebile on Wed, Feb 23, 2011

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Tags: Blogging, Blog Comments

Ever feel like your company is the world's best kept secret?

Posted by Dale Berkebile on Wed, Feb 16, 2011

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Tags: Blogging, Blogs

Digital news blog - Huffington bought by AOL for $315 million.

Posted by Dale Berkebile on Mon, Feb 07, 2011

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Tags: Blogging, news

The importance of blogging: 3 out of 5 online shoppers use search engines.

Posted by Dale Berkebile on Thu, Feb 03, 2011

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Tags: Blogging, Blogs, Blogosphere

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