Branding Blog

How much do you love books? Enough to use Viral Marketing?

Written by Dale Berkebile | Wed, Jan 11, 2012

I saw this video on Facebook this morning and I thought I would help spread the germ. When it comes to viral marketing you need to find the things people are passionate about. It is hard to create this sort of thing, but I thought this video did a great job of pulling me in and also making me want to share this with others. Isn't that what viral marketing is all about?

I love books and I think this is a very clever video. It is done so well I wish I had created it. Isn't this another part of viral marketing? Either creating something so great others need to pass it on or finding something so great that you need to share it allowing you to ride their creative success?

So if you love books, watch this video and find a new way to pass it on and spread the germ!