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Branding Tips to Increase Sales

Fast Forward to Thanksgiving 2012- What are you thankful for?

Posted by Dale Berkebile on Sun, Nov 27, 2011

I love this time of year. You know spending time with family, reflecting on how the past year went, planning how we would like next year to go. This is a fun time on both a personal and professional level. Looking back I am very thankful for all of the success I have been able to reach in my business this year. I have been able to triple my business from last year. The one thing I am unthankful for is… I personally wish I had more time with my wife, family and friends because it is very easy for me to become consumed with work.

Next year at this time I am shooting for tripling my business again, but doing it in a way that I will be able to hire employees or outsource a lot of the work that gets done. To me this will make 2012 a much more exciting, enjoyable and rewarding year.

So you are probably thinking to yourself, "How are you going to triple business two years in a row?" Well, one way this can be done is by having a low starting point. Honestly, last year was lower than usual, but I have also been able to nearly double my best year in business. Why is this? Well, let me tell you.

Over the years I had a lot of things working really well, but sales wasn't one of them. Being a marketing expert, I personally thought creating great marketing on a regular basis meant you no longer had to be good at sales. I thought the marketing collateral would open the door and nearly close the sale. I was so wrong!

Good marketing is extremely important, but great marketing with a weak sales team, system and strategy is a very costly mistake. It may look like things are going great, but keeping up the facade starts to get really expensive.

So if you have ever experienced a marketing campaign you thought was amazing, but just didn't deliver the results you had hoped for, could it have been because the sales side of the campaign was not aligned with the marketing? If your campaign did generate leads for the sales team, could it be that since they were not a part of the development, they just ignored these leads or did not know how to work them?

Well, here is what I recommend. If you are unhappy with last year's growth or you are just looking to improve over last year, define what would make you happy. What goals do you want to hit on a personal and professional level. If business development and growth are one of the areas you would like to improve, and not only set a goal for, but meet and exceed your goals in order to truly have something big to be thankful for, then you are in luck!

Brandwise is partnering with a few firms that specialize in aligning sales and marketing. This partnership is committed to helping other businesses reach their business development goals. What would you do if you tripled your business next year by this time? What if you were on your way to tripling the following year as well? Could this be done in your business? Would you like to hit BIG growth goals like this? By adding a system to help control scalability and growth there is no reason you couldn't hit the BIG NUMBERS (tripling or continued 25% annual growth) you are dreaming of.

Not a 100% sure this is legit? Does this sound like another snake oil sales pitch?

Is it too good to be true? Well there is only one way to find out. Commit one hour of your life to a free webinar to get all the details and hear more about this new Smarketing Program, the same one that has allowed Brandwise to build a system to triple our business not once, but several times. Stay posted and wait for our big goal next year - tripling business again and hiring/outsourcing enough work so I personally have more time with friends and family including a European Vacation and a few ski trips. Are you ready to set goals and plan a system to reach them for next year at this time. Are you ready to be truly thankful? Then click the button below!


Tags: Marketing, Sales

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