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Branding Tips to Increase Sales

More Buzz about Buzz Marketing!

Posted by Dale Berkebile on Tue, May 24, 2011

So this whole buzz marketing thing is really crazy. It is just amazing how it all works. If you read our last article- Buzz Marketing: Brand building done by external sources! then you would understand how Buzz Marketing works. Basically it is word off mouth type marketing, but now it is also done online which can easily expand the reach you are able to hit.

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Tags: Strategic Planning, Word of Mouth

Buzz Marketing: Brand Building done by external sources!

Posted by Dale Berkebile on Fri, May 20, 2011

External sources?
For your Branding?
Are you crazy?

One would think so, if you talked to some branding or design experts 10-15 years ago. The whole premise behind building a strong brand is strategic marketing messages delivered consistently and regularly over time right? Well… yes and no.

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Tags: Brand Building, Marketing, Brand Management

Who would have thought of using Bin Laden in Advertising?

Posted by Dale Berkebile on Mon, May 02, 2011

I saw an interesting post online today and was quite surprised to find out that there were many ads created that actually used Osama Bin Laden as part of an advertising campaign. Click the link to see the ads. I thought I should share a few to get your thoughts on this.

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Tags: Advertising

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