Posted by Dale Berkebile on Mon, Jul 19, 2010
CareerConstruction offers career counseling to youth and adults. They offer counseling and education for parents that want to help direct their child's future success, youth prepping for college and also adults in career transition.
Challenge:
Although CareerConstruction is a new offering from NewStarts, they wanted to hit the ground running and start generating as much notice and brand awareness as possible, but as needed to manage their marketing budget.
Solution:
Brandwise recommended a custom branded website that allowed CareerConstruction to manage their own site and take advantage of blogging and the social media sites.
Results:
CareerConstruction has gotten all the tools they need to become a leader in their industry. This site has started to build recognition on a local level and also started generating leads for the company.
In the first year the CareerConstruction site has:
- a few keywords ranked #1 with Google
- increased inbound links by 300%
- increased blog subscribers by 250%
- increased blog comments by 100%
- increased social media reach by 69%
- improved Google indexed pages by 20%
- had a 600% increase in website visitors from their early stats to the sites best month
- as of today The CareerConstruction site has a website grade of 73% out of 100
Over the next few years just watch how CareerConstruction really starts to grow their web presence and build an even bigger business. Even more important we look forward to seeing how their site is starting to generate more leads and how NewStarts then starts converting these leads into sales.
Posted by Dale Berkebile on Sat, Jun 19, 2010
Livingston Siegel Associates, a Fort Worth based professional business and life coach was in need of a full branding campaign. Brandwise helped them with multiple marketing items including their website.
Challenge:
Livingston Siegel Associates (LSA) needed to establish trust instantly with their site. We needed to create a strong professional image that would work for both a business person, but not too corporate looking so that it would appeal to their personal coaching clients.
Solution:
In order to keep the website appealing to both audiences, we tried to use soothing but trustworthy colors: blues, greens and yellow/tans. Brandwise also used plenty of happy people photos to make the site more welcoming and inviting.
Results:
LSA was able to build a strong pride in their new website and was very excited to go out and promote the website to their current clients and new prospects. The new site created a bold and strong image for LSA which really helped to establish trust and credibility.
Posted by Dale Berkebile on Thu, Jun 17, 2010
Glacier Commercial Realty needed help getting their website designed and developed. They currently had a designer they were working with on the logo and print development work, but were not sure how to bring this look to the web.
Brandwise (previously DBID) helped Glacier take their current print collateral image to the web. This site is focused on being clean, conservative and professional.
The client was happy and the designer we worked with also enjoyed having their design represented professionally on the web.
