Posted by Dale Berkebile on Tue, Jun 09, 2009
Tuscan Village is a housing community in Glen Rose, TX. The builder contacted Brandwise to help develop a strong brand though a logo, housing community signage and a brochure.
The signage was needed and used for both directional signage to find the community and also as community promotion once you arrived at the entrance of the community.
Because the Tuscan Village sets back away from highly developed areas we used the directional signage along the main road closes to the Tuscan Village community. The sign above is the directional signage that helped promote the Tuscan Village brand and also point them in the right direction to find the community.
Brandwise, developed the logo and 3d technical drawing mock-ups of the signs. The builder used their own sign-builder on this project.
Posted by Dale Berkebile on Tue, Jun 09, 2009
Libraryfest 2008 used the T, Fort Worth's commuter bus line as one medium to advertise and build brand recognition for 2008's event. For riders of the bus we wanted to give enough information to stir their interest and a way to contact the Fort Worth Public Library Foundation for all the details.
We were rolling out Rocky for this years event so building recognition of Rocky, giving the date, time, location and web site were the main pushes for this signage.
In order to meet the needs of this signage we had to keep things simple, fun but still grab peoples attention. We accomplished this through color and the use of Rocky in a fun way.
