A new logo design for bike company - KOM.
Posted on Thu, May 28, 2009 @ 07:25 PM
In 1999, King of the Mountain (KOM) bikes was looking to create a logo for their bikes and to promote their race team. We were happy to help them get brand wise.
Due to the nature of this company, a mountain bike company, they wanted to try to add a symbol that showed how aggressive their bikes and riders could be while climbing and descending down mountains with ease. They thought a mountain goat was the best way to convey this image and wanted to give it an edgy feel.
We created a strong graphic image of the goat and used some bright colors to grab people attention. Then to add a little whimsy to the logotype we used the bright green in the "o" to stand out and also added the blue center hub to create a graphic bike wheel look within the type.
