Landing Pages - lead generation and customer conversion.

SMS Marketing landing page design.

ExpressText needed a strong landing page to build new leads so we helped them build a strongly branded landing page. This landing page used some cool features in order to make it different than most landing pages. It included video and a highly stylized form design. I feel this landing page has a more welcoming approach due to these items. This landing page is mostly going to be used with a Pay Per Click campaign ExpressText is going to start running.

Landing page design for ARDSO's collection letters offer.

ARDSO is a collections agency that helps you get paid faster. They have an online software system to manage collections. To get more prospects interested in talking to them they made and offer for 5 free collection letter samples and Brandwise helped them build a landing page and call to action button design.

Work management software landing page for HR Directors.

Challenge:
Absence 360 offers a new workforce management & employee scheduling software. Because their software is new, they need to educate prospects on how their software works and how they are different from their competitors.

Solution:
Brandwise helped Absence 360 brainstorm ideas how to deliver a compelling reason for Business Owners and HR Directors to give Absence 360 a try. We wrote some copy focused on this audience and then built a landing page for people to sign up for a demo of the software. This was also tied in with a Call To Action button design.

How counselors are helping attorneys - through tip sheets on their website!

Challenge:
New Directions is an assessment and counseling service. They need to reach attorneys representing clients accused of a sexual offense. In order to educate attorneys on the importance of assessments New Directions needed a way to reach attorneys and also a way to educate them.

Solution:
Brandwise helped New Directions brainstorm ideas on a Tip Sheet offer that would help with the education process for attorneys. In order to help New Directions connect with these attorneys, we built a landing page tied with the Tip Sheet offer. Within one week they were already starting to generate leads from this landing page. This was also tied in with a Call To Action button design.

Lead conversion is the key to marketing with landing pages.

Challenge:
One Voice Productions had a need to improve the marketing effectiveness of their current website. They decided that focusing on SEO and lead conversion was the best solution.

Solution:
Brandwise tweaked the One Voice site design to be a little more effective by dropping the navigation to focus only on the content offer and the form. We also created call to action buttons to drive traffic to the site via the offers made on the buttons.

 

Simple Moments Photography - '09 Wee Baby branded landing page1

Challenge:
Simple Moments Photography was looking to build on to last years portrait photography promotion. This years campaign landing pages were focused on being more effective then last years campaign. Obviously, the main goal of these landing pages was to provide details of the offer and also generate leads by having visitors make contact via a phone call or fill out the form.

Solution:
Brandwise reworked last years landing pages by adding a more focused offer and sign-up form above the "fold" (viewable without scrolling down the page).

Results:
To-date the first postcard went out on Tuesday/Wednesday and started driving traffic to the landing page by Thursday. The first 10 days saw 17 visitors to the landing page. In this time there was also at least one forward to a friend offer made. We will keep you posted on the next 3 mailings that are tied with this first one.