Branding Tips to Increase Sales
In tough times, a lot of companies start cutting marketing budgets.
Sadly, this drives a nail in the coffin for most companies. Similar to the stock market's common theory of "Buy low… sell high", now is the time to take action since things are at an all time low. It is the same with marketing, and for the wise and experienced company, now is the time to get aggressive with your marketing. Ongoing regular marketing keeps your company ahead of the pack. But in slow times when everyone is cutting back, this is when it is easy to excel past your competitors and leave them in the dust when things turn around.
So what is this SEO everyone is talking about? For those of you that do not know, SEO stands for Search Engine Optimization. Ok, now you know what SEO stands for, but what does it mean?