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Branding Tips to Increase Sales

"Do you like being sold at?" How A Professional Salesperson Is Similar To a Brain Surgeon.

Posted by Dale Berkebile on Sun, Mar 05, 2017

So the other day I was on Facebook and I saw that a friend made a post on sales. This friend although they are a business owner, really kind of despises sales (at least I get this feeling). I can understand there are a lot of shitty salespeople out there. 77% of salespeople suck to be exact. Being in the sales evaluation space I am lucky and have the hard data to prove it.

Anyhow, this Facebook post said… 
Who here likes to be sold to (or at)?

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Tags: Sales, Sales Analogy, Professional Salespeople

Prospect? Opportunity? Disconnect? Or just a Square Peg in a Round Hole?

Posted by Dale Berkebile on Fri, Oct 21, 2016

 

 

Know when there isn't a good fit, let go, and be okay with it

It is funny over the years I have changed my sales strategy in a lot of different ways. One of the mistakes I often made was chasing business, worse unsuited business.

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Tags: Marketing, Sales, Sales Mistakes, Sales Tips

Ask Dale #3: Do email systems work for B2B Lead Generation?

Posted by Dale Berkebile on Fri, Nov 20, 2015


INTRODUCTION:

Ask Dale is a platform I use to give back and help others. This is a series to create valuable tips for YOU based on YOUR NEEDS, not mine. Feel free to Ask Dale anything related to business and I will answer you personally or get an expert in that area to provide an answer for your question.


 

 

Sunny Lowe CEO of Blue Jean Network asks…

My question would be, "Do outbound email lead generation systems work for small B2B business sales that are based on services? How do you know?"

Clarification: Email systems that send outbound scheduled emails on a regular methodology, to elicit click throughs to engage customers.

 

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Tags: Email Marketing, Sales, Ask Dale, B2B Lead Generation

What are Self-Limiting Beliefs & How Do They Hurt a CEO

Posted by Dale Berkebile on Sat, Oct 31, 2015

Self-Limiting Beliefs are, well, beliefs that limit your level of personal success.

 

So we all have things we believe, some are supportive beliefs, some or not supportive.

A CEO may have some "self-limiting beliefs", but if they are successful at all they often have many more supportive beliefs. Where do Self-Limiting Beliefs most often hurt a CEO?

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Tags: Sales

The World Has Changed… Have You? …and What's A Change Agent?

Posted by Dale Berkebile on Thu, Oct 08, 2015

Photo by bradhoc

 

As a small business we are always changing and evolving.

 

As a business tied to online marketing including social media we need to change fast, as does, anyone else using these tools. 

 

As a business that caters to sales and business growth we are in hyper-demand of regular change because we need to keep up with the buyer and how quickly this fast-paced world of digital connectivity is enhancing the buyer and their buying ability. Buyers today are

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Tags: Sales, Sales Mastery, Understanding Buyers, Change Agent, Understanding Prospects

Looking for business growth? Your website's FINE!… just start SELLING!

Posted by Dale Berkebile on Tue, Sep 29, 2015

So I had a phone conversation today with a business owner looking to update his website and maybe a website redesign. He knew he needed help making the improvements he wanted and so we started a conversation.

Here's the deal… overall the company website was good. Did it have several areas that could be improved? YES!, but then as we continued the conversation I realized, look man, the BIGGER ISSUE is SALES! You are talking about needing business growth.

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Tags: Sales, Website Redesign, Website Design, Do You Need a Website Redesign?

Lead Generation Tips: Create a clearly defined Goal you want to hit

Posted by Dale Berkebile on Fri, Sep 06, 2013

This is the second in a series of articles around Lead Generation Tips.

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Tags: Lead Generation, Marketing, Sales

Lead Generation Tips: An Overview of Business Growth

Posted by Dale Berkebile on Wed, Jul 31, 2013

When it comes to business growth there are two area every business must master: Sales & Marketing.

To me marketing's number one goal needs to be… effective lead generation. Without quality leads the sales team is unable to close more business and this hinders future marketing investment and continued brand development.

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Tags: Lead Generation, Sales

A great website design can't solve your sales problems

Posted by Dale Berkebile on Mon, Jun 24, 2013

I was talking to a client the other day and he told me he was frustrated with his website performance.

Keep in mind this is a small start up that needed some drastic help to look much more professional. He had some sort of godaddy built website or some equivalent template site. The site had 3 or 4 pages. All of them were very "me" focused talking about hiring this company, request info and included data collection forms. There was truly nothing of value on any page for the visitor. Beyond this it was built so poorly that it was not going to get found in search engines. So you can see they broke some of the biggest rules for online marketing…

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Tags: Web Design & Development, Web Design, Sales

Announcing Inbound Growth - a Sales & Marketing event in Fort Worth!

Posted by Dale Berkebile on Mon, Jun 10, 2013

So I see inbound marketing and sales events happening all over the US (globally actually).

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Tags: Inbound Marketing, Marketing, Announcements, Sales, Hubspot

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