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Branding Tips to Increase Sales

Does Inbound Marketing Eliminate the Need for Salespeople?

Posted by Chuck Jones on Wed, Sep 24, 2014

Does Inbound Marketing Eliminate the Need for Salespeople?
 
In a word... NO.

Inbound Marketing is not a way to replace your sales department. Instead, Inbound Marketing is one of the best ways to attract visitors to your website to convert them into leads to help your sales department close more sales.

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Tags: Lead Generation, Inbound Marketing, Marketing, Business Development, Marketing Strategy, New Business, Dave Kurlan

Does My Company Really Need Marketing?

Posted by Chuck Jones on Mon, Sep 22, 2014

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Tags: Lead Generation, 3D perception inventory, what's missing

The Marketing Landscape Has Forever Changed

Posted by Chuck Jones on Mon, Aug 11, 2014

Old media like newspapers and magazines are declining as we do more and more online as evidenced by a recent New York Times headline Print is Down, and Now Out. DVR’s help us timeshift our favorite TV shows and skip commercials. Caller ID enables us to screen our phone calls and we use voicemail to avoid talking with people we don’t know or don’t want to talk too (think “cold callers”).

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Tags: Lead Generation, Inbound Marketing, Social Media, Marketing Strategy

Sales Review: How's Your Second Half Lead Generation Look?

Posted by Chuck Jones on Mon, Jul 14, 2014

If you're on a calendar year basis you've finished Q2 so the first Half is in the books. How'd you do?

Did you crush it or do you need to do an autopsy to find out what happened and why so many deals failed to close as expected?

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Tags: Lead Generation, Inbound Marketing, Marketing, Business Development, Marketing Strategy, New Business

Lead Gen / Web Design: New site brings in leads on the first day!

Posted by Dale Berkebile on Mon, Sep 09, 2013

I've had a happy surprise today.

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Tags: Lead Generation, Web Design & Development, Inbound Marketing, Business Development

Lead Generation Tips: Create a clearly defined Goal you want to hit

Posted by Dale Berkebile on Fri, Sep 06, 2013

This is the second in a series of articles around Lead Generation Tips.

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Tags: Lead Generation, Marketing, Sales

Lead Generation Tips: An Overview of Business Growth

Posted by Dale Berkebile on Wed, Jul 31, 2013

When it comes to business growth there are two area every business must master: Sales & Marketing.

To me marketing's number one goal needs to be… effective lead generation. Without quality leads the sales team is unable to close more business and this hinders future marketing investment and continued brand development.

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Tags: Lead Generation, Sales

Why it is important for CEOs to understand a website redesign

Posted by Dale Berkebile on Tue, Jul 31, 2012

How often do business owners buy a solution only to find out it's the wrong one?

Sometimes we are misinformed before we buy a product or service. What happens next is we lose time and money. As competitive as the marketplace is today costly mistakes like this could be fatal. A website redesign is a perfect example of where people often buy for the wrong reasons.

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Tags: Lead Generation, Inbound Marketing, Design

How to go from Zero to 60 leads in 6 days!

Posted by Dale Berkebile on Thu, Oct 13, 2011

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Tags: Lead Generation, Email Marketing

Need Leads at HUG Summit? Look for the goatee!

Posted by Dale Berkebile on Fri, Sep 16, 2011

Are you someone on Hubspot, but haven't figured out how to really start generating leads or quality leads? Would you like to talk to a professional at this years Hubspot Users Group event?

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Tags: Lead Generation

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