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Branding Tips to Increase Sales

So traffic is up, leads are up, but how's sales?

Posted by Dale Berkebile on Mon, Mar 05, 2012

Last month was a great month from the marketing side of things for Brandwise. We have seen a 22% increase in traffic from the previous month and this has been our best traffic ever. So this is good right? Well, yes and no. Let's dig a little deeper.

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Tags: Inbound Marketing, Sales, Smarketing

What is it costing you to reinvent the wheel?

Posted by Dale Berkebile on Wed, Jan 04, 2012

Small business owners are funny. I know because I am one. Sometimes we are successful in spite of ourselves. Other times we pay dearly because of our shortcomings. If you are a CEO of a small business or just a small business owner, you have probably dreamed big dreams. We all have.

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Tags: Inbound Marketing, Sales, Business Development, Advice

Inbound Marketing vs. Outbound Marketing - excellent infographic!

Posted by Dale Berkebile on Wed, Nov 02, 2011

We have talked about how inbound marketing is changing the game with marketing and even wrote an article about it in September of 2009, entitled Inbound Marketing vs Outbound Marketing (infographic not included). Now, more than 2 years later, inbound marketing is really starting to gain traction. As a matter of fact we do not take on any outbound marketing for clients unless they currently have an inbound program in place. Wow, how times have changed!

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Tags: Inbound Marketing, Inbound Marketing ROI

Integrated online marketing is the new sales strategy for CEOs

Posted by Dale Berkebile on Thu, Aug 25, 2011

A good marketing strategy is very important, now more than ever. With the uncertain economic climate, marketing and advertising can help companies strategize in order to get their brands in front of consumers. Applying these marketing efforts in your sales strategy is changing the way CEOs are measuring success.

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Tags: Inbound Marketing, Sales

Integrated marketing strategy & sales process create increased profits

Posted by Dale Berkebile on Wed, Aug 03, 2011

What is the #1 problem most companies face? Not enough business (sales), right? Usually this is the case. So how does a business overcome the lack of sales? Well there are two areas they should look:

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Tags: Inbound Marketing, Sales, Integrated Marketing

B2B lead generation online helps increase sales!

Posted by Dale Berkebile on Wed, Jul 06, 2011

B2B (business to business) lead generation is an important part of the sales process for businesses. B2B Lead generation or Lead Gen. as the experienced b2b marketing and sales team call it, is an area most businesses are continually looking to improve. What does it really take to bump up your b2b lead generation sales process? Well these days many marketers are using inbound marketing to fill their sales funnel.

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Tags: Inbound Marketing, Sales

Why businesses fail when they use Hubspot inbound marketing software.

Posted by Dale Berkebile on Thu, Feb 17, 2011

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Tags: Inbound Marketing, Hubspot

Oh how marketing has changed!

Posted by Dale Berkebile on Tue, Jan 11, 2011

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Tags: Web Design & Development, Web Design, Inbound Marketing, Web 2.0, Web Development, Trade Show

Motivation by traffic loss - why regular blogging is important.

Posted by Dale Berkebile on Tue, Dec 21, 2010

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Tags: Inbound Marketing, Blogging, Business Success

Best inbound marketing tip from Brian Halligan.

Posted by Dale Berkebile on Fri, Oct 08, 2010

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Tags: Inbound Marketing, HUG, Advice

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