When it comes to sales and marketing, it is very important to know who you are going after, speaking and selling to. Why is it then that many companies struggle in this area? What are the main things you should be using to help define your customer?
Branding Tips to Increase Sales
I have a friend who owns a massage business and has been working on using a lot of the inbound marketing tools we talk about all the time. Jamie has really stepped things up and learned how to do a lot of this herself and I have been quite impressed with her latest marketing and customer service tool, the QR Code.